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Queen's University
Objective
Engaging and intuitive user experience project for Queen’s University’s strategy website, which communicates the institution’s vision and priorities. The site was structured around six key strategic goals — research impact, student learning, research & teaching integration, global engagement, Queen’s in the community, and organizational culture — with the aim of making complex institutional initiatives accessible, cohesive, and inspiring for a broad audience, including students, their families, faculty, staff, and partners.
Background
The background of the project centered on Queen’s University’s commitment to highlighting the strength and potential of its people — their curiosity, passion, and collaborative spirit. The University sought to create a digital platform that not only reflected these values but also served as an accessible and user-friendly resource. The goal was to design a site that would effectively communicate Queen’s strategic vision while offering parents, prospective students, and the broader community a clear and engaging way to explore the University’s future direction and priorities.
Scope of Work
Video productions & responsive website
Year
2023
